First and foremost, Frame appeals to interior designers. But the magazine also has architects and product designers, as well as their clients, in its sights. The driving force behind the magazine is to help interior designers shed their 'second-rate artist' self-image. To make them proud of their profession. And to inspire and surprise them, time after time.
Each issue of Frame, featuring at least 208 pages, is built on the following sections:
Details: Concise portraits of newly completed interiors worldwide, from Tokyo hair salons to the latest bars in London.
Features: In-depth articles on recently created non-residential interiors and their designers.
Spex: A section completely dedicated to the latest in product design - from furniture and lighting designs to display systems and fabrics.